Seo v Adwords

My previous post was about search engine optimization, or seo for short.

Which one should you use as part of your marketing campaign? Google AdWords or seo?

The answer is a simple one........ Both!

What is AdWords?

It is a pay per click advertising program.

1. Join google AdWords for free.

2. Enter your settings such as your daily budget.



3. Create your keywords list

4. Create your adverts and your ready to go.



Why you should use both google AdWords and seo

Seo friendly pages will bring free organic traffic to your website.

AdWords will bring you fast quality traffic.

Using search engine optimization and google AdWords, will get you the best of both worlds.

I have heard google AdWords is expensive!

To the majority of beginners, AdWords is an expensive learning curve. However, if you use it correctly, the ROI is significant.

I am not going to waffle about the right way of setting up AdWords in this post, you need to digest a bit at a time. But what i will say is that seo and AdWords can compliment each other and actually lower the price you pay for a click on your ad.

For all those newbies to Internet marketing, my advice for you is to learn both seo and google AdWords.

In my next article i will create a post just for all you AdWords beginners.